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YouTube/PRS deal throws up questions for c&binet
Alastair | 04 Sep 2009, 15:29
This week’s deal between YouTube and PRS for Music throws a number of issues into the mix for October’s c&binet forum agenda both on securing creative rights and developing new business models for online content.
Many online music consumers will welcome the healing of the rift, but who actually benefits most? Or enough?
The secrecy of the deal has fuelled speculation about the relative negotiating strengths of rights holders and content providers. It raises questions about how much songwriters will see in return for their efforts – more, less or the going rate? Less reward the more successful they are?
It has called into question corporate governance, the validity of non-disclosure agreements, and if they can actually be enforced.
And it has highlighted the irony of a video sharing site not sharing videos.
Have your say here and now – or during the conference which will be streamed live online, where the c&binet team will be monitoring and relaying feedback to delegates.
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