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Thursday 7 December 2006
Food Alert For Information on a blue background
Marks & Spencer has voluntarily withdrawn batches of its own brand Strawberry & Almond Crunch breakfast cereal due to a packing error resulting in incorrect labelling information.
The Food Standards Agency has issued a Food Alert for Information.
This product is being withdrawn because the word 'milk' has been omitted from the allergy advice box on the packet, making the product potentially unsafe for people who have a milk allergy.
The Marks & Spencer Strawberry & Almond Crunch contains whey powder, which is declared as an ingredient. But 'milk' has been omitted from the allergy advice box. Although such an allergy advice box is voluntary, it is strongly recommended that where used, these include all the allergens used in the food.
No other Marks & Spencer products are known to be affected
The company has also been in contact with the Anaphylaxis Campaign and Allergy UK who will inform their at-risk allergic members of the withdrawal.
Food alerts are the FSA's way of letting local authorities and consumers know about problems associated with food and, in some cases, providing details of specific action to be taken. They are issued under two categories:
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