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About us

Help with linking to NHS Choices

NHS Choices welcomes and encourages other websites to link to it.  If you wish to link to NHS Choices there are three linking options we recommend:

  1. Text links to NHS Choices content
  2. Text links to NHS Choices homepage
  3. NHS Choices logo

To enhance the user experience we recommend options one and two to enable users to understand exactly where they will land and what content they can expect to receive when they get to NHS Choices.


1. Text links to NHS Choices content

To offer users a better experience, consider using descriptive anchor text and linking directly to the relevant NHS Choices article page. A list of suggested content areas and anchor text is provided below


Suggested link/anchor text                      Link target URL

A-Z of conditions and treatments      



Carers support                                 

Child health                                      




Healthy diet                                       

Healthy living                                    

Health news                                     

Health questions                               

Mental health                                   


Sexual health                                    

Skin care                                          

Stop smoking                                    


Weight loss                                       


Links list - opens in new window

    Download full links list (XLS, 404kb)    

Source code guidance
You can use the following example source code to create the above links:
<a href="" title="NHS Choices: Pregnancy”> NHS Choices: Pregnancy </a>

The title attribute (title ="NHS Choices: Pregnancy") allows this text to be read by speaking browsers and is visible to users when their mouse hovers over the link.   


2. Text links to NHS Choices homepage

If you wish to use text to link to the NHS Choices homepage, you should use the following anchor text: NHS Choices: health information.

Suggested link/ anchor text                                  Link target URL

NHS Choices: health information                    


Source code guidance
You can use the following source code for this link:
<a href="" title="Health information from NHS Choices”> NHS Choices: health information</a>

The title attribute (title ="NHS Choices: health information") allows this text to be read by speaking browsers and is visible to users when their mouse hovers over the link.


3. NHS Choices logo

If you wish to put a logo link to NHS Choices on your homepage, you can use one of the following graphics as a visual link to NHS Choices.

Please do not reduce the size of these graphics as it will make the text unreadable


Source code guidance
The source code for the link should include:
<a href="" ><img src="file-path/file-name.html" width="" height="" alt="Official NHS health information" /> </a>

width="[***]" height="[***]": Insert the size of the graphic in pixels; this will help the page load more quickly

src="[file_path/file_name.gif]": Insert the file path and name of the graphics file that you upload to your server.

alt="Link to NHS Choices – Official NHS Choices health information": This text is read out by speaking browsers and is visible to users who have turned off their graphics.

Last reviewed: 23/08/2010

Next review due: 22/08/2012